Practical tools for planning before execution begins.
MDC Business Resources brings together checklists, planning frameworks and decision aids that help teams prepare for consulting, digital and operational initiatives with clearer information and fewer surprises.
Website and digital planning
Define audience needs, priority user journeys, content ownership, integrations, measurement, accessibility, performance and the internal process for maintaining the experience after launch.
Process and automation planning
Before automating a workflow, document how the work moves today, where approvals occur, which systems contain important information and where people repeatedly re-enter, chase or correct data.
Marketing and growth planning
Connect target audiences, positioning, content, search visibility, campaigns, conversion paths and follow-up to a small set of business outcomes instead of treating each channel as a separate activity.
Executive and event coordination
For events, travel and high-priority business support, early coordination of schedules, vendors, access, transportation, communications and contingency plans can reduce avoidable disruption.
